Stay U-nique at Vitur Summit 2025: Technology, Connection & the Future of Vacation Rentals

On May 7th and 8th we had the privilege of attending Vitur Summit 2025 in Málaga, one of the most important events on Europe’s vacation rental industry calendar. It was a space that brought together leaders and innovators to discuss technology, sustainability, and the future of our sector.

Technology at the Service of a Better Experience

Our CEO, Enrique Alcántara, was invited to join one of the event’s key panels: “How Technology Is Transforming Urban Vacation Rentals.”

During the discussion, Enrique shared Stay U-nique’s vision for a management model that combines technology, scalability, and a human touch. Because we believe true transformation doesn’t just come from automating processes, but from using technology to improve the experience for both guests and property owners.

Spaces That Inspire

For us, Vitur was more than a business gathering. It was an inspiring space where we had the chance to share experiences with colleagues and experts from across the industry — open conversations about regulation, sustainability, and how we can continue to professionalize the sector through commitment and collaboration.

Learning, Inspiration & Commitment

We return from Málaga with a suitcase full of ideas, inspiration, and gratitude to everyone who makes these events possible.

If you joined us at Vitur — or if you’d like to learn more about how Stay U-nique leverages technology to maximize the performance of your vacation rental in Barcelona, Málaga, or Seville — reach out to us at partner@stay-u-nique.com

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